Cable giant Charter Communications, which operates as Spectrum, is conducting a review for both its creative and media ...
The Royals defeather the Orioles on social media and Netflix revives the rom-com—plus, why it was a bad week for Nike, CVS ...
A few highlights: Adam DeVine sings about a break-up—a “tax break-up”—in a TurboTax TV commercial. Taylor Calmus, Penn ...
After the antitrust trial, a Snopes executive makes a familiar case to get Google to play nicely with markets.
Gus playfully trolls Gut, Dead Ad Society refuses to let genius ideas rest in peace, Joanne Davis's new book, and more.
The same research applies when agencies go after new business. They need to dig into the client's challenges, competitors and ...
Advertising employment and the overall labor market showed solid growth in September, a positive sign for jobs and the ...
Warner Bros. Discovery Chief U.S. Advertising Sales Officer Jon Steinlauf will exit the company later this year, according to ...
Dr Pepper had never brought another brand into “Fansville” before and executives were naturally leery of interfering with its success. But their regard for Aflac’s marketing, particularly the way the ...
When Netflix seeks to keep its Formula 1 programming momentum humming in November, Honda will be along for the ride. The automaker is the title sponsor of the “Senna,” a six-episode series debuting ...
1. Show them the money—and the impact. This year, 67% of CMOs changed major resources and program priorities to keep up with ...